This acquisition will provide Wix eCommerce merchants with native customer re-engagement tools for building long-term customer value. Rise.ai started its way at Incentive, Peregrine's incubator back in 2016, under its former name "GiftWizard" during the years that passed, the company conducted several changes in its strategy, that at the end of the way brought it to be a valuable and attractive acquisition. Wix (Nasdaq: WIX), a leading global SaaS platform to create, manage a